Amazon and Google start e-book sales in Brazil

Amazon and Google start e-book sales in Brazil
SAO PAULO | Thu Dec 6, 2012 8:08am EST. SAO PAULO (Reuters) - Inc and Google Inc both opened their digital bookstores in Brazil on Thursday, hot on the heels of e-book offerings by local booksellers in a fast-growing online retail market.

On Amazon, Cooking Up Friendly Reviews - "Surprisingly, Amazon says it is completely legitimate to do this. “We do not require people to have experienced the product in order to review,” Craig Berman, an Amazon spokeman, said. “Some people write reviews on why they decided not to buy, or write a review as a gift giver rather than the product owner.” Perhaps, but I see a future where we have virtual enthusiasm for virtual books. Reviews are crucial to online commerce in a way they never were to offline sales. If Amazon can devise a system that is transparent and fair to all involved — author, reviewer and customer — it will be a greater achievement than same-day delivery. SAVE E-MAIL SHARE PRINT Related Articles Also Tagged:"

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